Silver Sierra Light

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Silver Sierra Light
Silver Sierra Light

What we believe

The most critical work in revenue operations has to be owned, not advised.

We've been on the inside. Most consultancies write a playbook, hand it over, and leave your team to execute a plan they didn't build. Silver Sierra is different — we own the work alongside your team, with the lived expertise it takes to make it hold.

Silver Sierra engages with organizations to optimize their GTM revenue operations for scale, M&A, and EBITDA discipline. Held by metrics that tell the truth, a cadence that runs the company, and assumptions reassessed every quarter — so you pivot before the gap shows up. Not after.

Our six principles are applied in every engagement to support it:

We say the thing

We don't soften the diagnosis to make it palatable. Direct findings, with the math behind them.

We are measured on your KPIs

Success is your forecast accuracy, your pipe coverage, your integration synergy — not our deliverable count.

We narrow scope to fit your need

If budget is the constraint, we narrow the scope — not the impact to your organization.

We set ourselves to win your trust

Confidentiality is the floor. Client materials remain client property. Reference rights negotiated, never assumed.

We design our own exit

Documentation, runbooks, and successor-readiness are agreed on day one. The function is stronger when we leave.

We take work we deliver

If your problem isn't in our spear, we say so — and refer where we can. Our reputation is the practice.

Meet Our Team

Operators built—execution focused

Operators built— execution focused

Team Member Photo

Jairo Guadian

Principal & Founder

Team Member Photo

Jairo Guadian

Principal & Founder

For over fifteen years, Jairo has owned revenue operations at every stage of corporate growth — from growth-stage organizations building foundational infrastructure, to post-M&A companies consolidating GTM under one operating model, to public SaaS portfolios navigating take-private transitions under PE ownership. Most recently, that meant serving as an AVP inside a $1B+ ARR SaaS portfolio where he was recognized among the top 1% of employees with the Circle of Excellence CEO Award.

Over those years, Jairo led seven M&A integrations totaling $400M+ in combined ARR, unified GTM reporting across business units, and deployed the Annual Operating Plan with sales quotas and pipeline targets that held every manager to the number. The retention process he built — anchored by a unified health score across Sales, CS, and Marketing Ops — recovered roughly $10–15M in ARR annually. That cross-functional range is what he now brings to every Silver Sierra engagement.

For over fifteen years, Jairo has owned revenue operations at every stage of corporate growth — from growth-stage organizations building foundational infrastructure, to post-M&A companies consolidating GTM under one operating model, to public SaaS portfolios navigating take-private transitions under PE ownership. Most recently, that meant serving as an AVP inside a $1B+ ARR SaaS portfolio where he was recognized among the top 1% of employees with the Circle of Excellence CEO Award.

Over those years, Jairo led seven M&A integrations totaling $400M+ in combined ARR, unified GTM reporting across business units, and deployed the Annual Operating Plan with sales quotas and pipeline targets that held every manager to the number. The retention process he built — anchored by a unified health score across Sales, CS, and Marketing Ops — recovered roughly $10–15M in ARR annually. That cross-functional range is what he now brings to every Silver Sierra engagement.